An image of a phone lay on a table. The phone is displaying an image of Edison Medias TikTok account.

TikTok Top Tips for 2023

TikTok has taken the world by storm with its innovative content creation, and Gen Z has become its primary user base. With 40% of people between 18-25 preferring TikTok over other search engines, it even surpassed Google in traffic last year. If you want to grow your brand in 2023, mastering TikTok SEO is crucial. Here are 10 tips to help you create content that ranks on TikTok and reaches more Gen Z consumers
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The image displays a sign in a desert with a moody and grey sky in the back ground. The sign displays text that reads 'Recession Ahead'.

Are We In a Recession Yet?

Employees and budgets are usually the first casualties of any recession. With the ever-increasing signs that we’re not only in one but potentially one of the worst ones we’ve seen in decades, when do we have to start to have the conversation about potentially life-changing decisions?
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The image shows a female in an office environment using a VR headset to work.

The Future of Digital Marketing

37% of businesses last increased their digital marketing budgets in 2021, closing at a rate of 1 in 2. Here’s what you can do to avoid business suicide. This statistic will only evolve. However, you can stop this by increasing organic traffic and visibility through SEO or social media presence, although it can be tricky to know what to focus on. 63% of people are now online. Therefore, customers are becoming more aware of what they want. Market expectations have become more specific through your website, social media channels or content.
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Digital Target Marketing offers a broad range of online services from retail branding and shopping cart development, to email & mobile marketing. With state-of-the-art reporting, site analytics, & build-a-brand testing, we can track where every penny is best spent along with where your campaign is succeeding & where it needs a lift.

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