With the rise of digital advertising, getting your message heard outside can sometimes be challenging. OOH solves this and combines it with digital advances to create a powerful advertising tool.

It’s undoubtedly an exciting time to be involved in the out-of-home advertising space. The demand for OOH campaigns has remained consistently high over the years. As we move into a new decade, we are incredibly excited about what the future holds for real-world advertising.

A combination of technological advances with the traditional benefits of real-world ads has made the world of OOH unavoidable for many marketers and advertisers. We take a detailed look at the industry, where it’s been and what it might look like in the coming months and years.

We are constantly looking for new and innovative options. Options that are not only technologically advanced but also culturally fresh! A great example is the viral 3D billboard you may have seen online or in person at Piccadilly Circus in London.

Types of Out of Home

Roadside Advertising

Roadside came in a variety of formats, with the definition of 'billboard' itself stating that they are 'a large outdoor board for displaying advertisements'
The average UK adult spends over 3 hours a day out and about.
source: Route

Transport Advertising

Transport is advertising placed in or on modes of public transportation or in public transportation areas.
54% of adults aged 15-34 see bus advertising every week.
source: Route

OOH Marketing, Strategy & Solutions

Creating an outdoor marketing campaign without research is like going into battle blindly. 

Our market research will help you see your competitors’ strategies and what works for them. It also lets you know what advantages and disadvantages you have compared to your competitors, your USPs, the methods and strategies your target audience responds to, what areas your outdoor advertising can thrive in, and other relevant information. 

Our ability to adapt and evolve throughout the lifetime of a campaign is essential in an ever-changing and adapting world. This mindset is what keeps up head and shoulders above our competition. We aren’t afraid to make decisions; we embrace them. 

We’ll work alongside you to build an entire battle-proof plan of action. Minimising any risks or worries and ensuring we’re in the best possible position prior to roll out.

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    Digital Target Marketing offers a broad range of online services from retail branding and shopping cart development, to email & mobile marketing. With state-of-the-art reporting, site analytics, & build-a-brand testing, we can track where every penny is best spent along with where your campaign is succeeding & where it needs a lift.

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    +012 (345) 678 99
    Bravisthemes.com
    55 Main Street, New York

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